2021 Festival of Sport

Following the incredibly successful and inspirational Tokyo 2020 Olympics earlier this year, Team GB and presenting partner Toyota brought the nation their very own chance to get up and get active, with I Am Team GB’s Festival of Sport.

The Festival of Sport, which took place across the homecoming weekend of 14 & 15 August 2021, provided a whole host of free physical and virtual ways to get involved right across the country.

These included hero events at iconic locations nationwide, the flagship event being the ‘Lap of Honour’ day at the home of London 2012, the Olympic Stadium, on Saturday 14 August. People who signed up completed a ‘Lap of Honour’ around the stadium, got their hands on some I Am Team GB stash and had the chance to try out plenty of Olympics-based activities in the event village. Excitingly, a whole host of Team GB medallists from the Tokyo 2020 Olympics came along to meet and greet participants as well as run the lap of honour alongside them. Gold medallist swimmer James Guy, diving champion Matty Lee, weightlifting hero Emily Campbell and BMX star Charlotte Worthington were just some of the Olympians who brought plenty of inspiration (and bling!) to the London Stadium.

Other free hero events which took place:

  • The Beacon of Light in Sunderland played host to a Family Sports Festival on Sunday 15 August, with Lutalo Muhammad making a special appearance
  • Bryony Page, medal winning gymnast at Tokyo 2020, was at the University of Hull’s activity day, which featured a ‘5K your way’ around the beautiful campus plus plenty of other fun activities
  • A family fun day at Paultons Park, the home of Team GB's newest recruit Peppa Pig, on Saturday 14 August
  • BETTER and MCR Active put on a day of activity on Saturday 14 August based on the Etihad Campus – taekwondo medallist Bianca Walkden, diving medallist Jack Laugher and Team GB cyclist Ed Clancy brought the Olympic magic
  • BETTER brought a plethora of free activities to Cardiff across the weekend as well, with taekwondo silver medallist Lauren Williams in attendance

There were also hundreds of community-based local events that took place around the country, ranging from leisure centres offering free activity days to taekwondo taster sessions. People could even get involved from their very own homes with the ‘Create Your Own Activity’ option, which gave people the chance to take part on a day and in a way that completely suited them, be it in their back garden or local park with family, friends or the wider community.

If you’d like to hear more about future I Am Team GB events just like this, make sure you click here to register your interest today.